It’s very important to understand that Internet marketing just simply isn’t a one piece one tool thing. It has a whole bunch of interconnecting components… think of these components as tools. These Internet marketing tools and how they are used can vary greatly from marketer to marketer.

Depending upon the marketer, the success of the tool may vary as well when it comes to making money online for them.

This is an important concept to keep in mind. In that there are literally thousands of ways to make money in Internet marketing. There really is no best way or right way… the best way and the right way is what works for you.

Always… always remember that. Internet marketing success is not a one-size-fits-all formula.

It isn’t.

Now, having said that there are certain elements and principles that run through the bane of all Internet marketing projects. For now we’ll just refer to these as the fundamental principles of Internet marketing. However becoming familiar with these fundamental principles of making money online will help you and greatly increase your chances of developing successful habits.

Let’s start with something that if you haven’t heard by now you probably will over and over again when it comes to making money online and how to market online. This mantra can take several different forms but basically the tenet of the philosophy is find a hungry market, create what the market is looking for, and then give it to them.

That’s really as simple as it gets when it comes down to the core of Internet marketing… find something that the market wants and then give it to them… brilliant eh?

Don’t roll your eyes or laugh or even click off the page at that piece of brilliant advice… if you learn nothing else keep that in mind.

Maintaining our as simple as it gets for making money online discussion, just in case you are mathematically minded here is the simple formula:

Traffic x Rate of Conversion x $ Per Conversion = $ Earned

Please take a moment to study and think about the formula just above. This formula applies to your business model regardless of what that model may be. And by the way it’s in the order of importance. By that I mean first you get traffic, then you work on converting that traffic, then you work on ways to maximize your dollars per conversion. But make no mistake about it… TRAFFIC is the brass ring.

So, whether you have a simple site that primarily uses Google AdSense as its source of income, whether you have a simple landing page or sales page that you send traffic to be a pay per click, or if you have some type of squeeze or opt in page that ultimately funnels people to a membership model; the formula just above is the formula for your success.

Once you firmly understand this basic formula and how the pieces of the Internet marketing puzzle fit together in order to make you money online, everything you must do will be related to or tied to one of the above mentioned variables and that formula.

Understanding these core concepts of Internet marketing and making money online makes it dramatically easier and creates a shorter path to success as you get a handle on specific strategies and methodologies related to this formula.

From here on out on this website this is exactly what were going to cover. We’re going to look at common Internet marketing models and will explain how each of them works. Along with that will also discuss other Internet marketing components and how they too fit directly into our formula for success.